Kylie Jenner is launching her own clothing brand
Kylie Jenner, known for her appearances in the reality show "Keeping Up with the Kardashians," is set to launch her own clothing brand. The 26-year-old model and businesswoman aims to shake up the fashion industry and compete with her older sister, Kim Kardashian, who founded the successful lingerie brand SKIMS. Kylie has partnered with British designers Jenson and Emma Grede, who have previously collaborated with her sisters on the development of brands like SKIMS and Good American.
Insiders reveal that each of the Kardashian sisters has her unique vision, inspiring and supporting one another. Despite their differences, they provide each other with valuable advice. Kylie Jenner is rapidly establishing herself as the new style icon of the family, outshining even her older sister Kim, according to reports.
Also Kylie Jenner has recently unveiled her line of Bratz dolls. These dolls, created in collaboration with Jenner, feature long black hair, full lips, and different fashionable outfits. One doll dons a sporty suit with a lips-shaped handbag, while another wears an elegant dress, posing alongside a small gray dog. The third doll showcases lavender hair and a mermaid dress by Versace, reminiscent of Jenner's iconic look at the Met Gala in 2019.
In addition to the Bratz dolls, the brand has released mini-versions inspired by Kylie Jenner's outfits. These include a lavender feathered Versace dress from the Met Gala and a black dress with a corset and crystal crown worn by Jenner at the Thierry Mugler exhibition opening in November 2022. The collaboration with Jenner has proven to be vital for the Bratz brand, as stated by Jasmine Larian, its founder and creative director.